The Guardian recently published a widely circulated piece about women and emotional labour, in which Rose Hackman poses an important question: is the question of women's emotional work the next frontier of feminist activism?
As Hackman acknowledges, this is not really a new question or a new frontier at all: after all, American sociologist Arlie Hochschild coined the term more than 30 years ago in her 1983 book The Managed Heart. However, there is significant renewed interest in emotional or affective labour, particularly as social media creates an entirely new sphere of emotional engagement -- one that can blur the lines between personal and professional lives, where many women are often demanded to be constantly on the clock, and in which they often face virulent and constant abuse and harassment.